Typography
Our brand primarily uses the typeface Futura PT. Listed below are alternative options if Futura PT is not available.
Headings & Wordmark
FUTURA PT BOLD
Adobe FontSecondary Headings
FUTURA PT MEDIUM
Adobe FontBody Text
FUTURA PT BOOK
Adobe FontMicrosoft Fallback
TW CEN MT
Use in Microsoft OfficeType Pairings
I am a Heading
I am a Sub-Heading
I am a Sub-Heading
I am copy that runs a lot longer than headings and tends take many more lines compared to that of my counterpart, the heading.
I am a Heading
I am copy that runs a lot longer than headings and tends take many more lines compared to that of my counterpart, the heading.
I am a Heading
I am a Sub-Heading
I am copy that runs a lot longer than headings and tends take many more lines compared to that of my counterpart, the heading.
Type Treatment
When stacking type, highlight one word with scale change, and make sure the words either on top or bottom are an equal width.
Type Rules
Welcome to the one-stop shop for any and all BILC assets. Click on any of the menu items on the left to get started!
Do use left-aligned text.
Welcome to the one-stop shop for any and all BILC assets. Click on any of the menu items on the left to get started!
Do not use centered text.
Welcome to the one-stop shop for any and all BILC assets. Click on any of the menu items on the left to get started!
Do use 1.5x the font size for leading
Welcome to the one-stop shop for any and all BILC assets. Click on any of the menu items on the left to get started!
Do not use 1x leading.
Welcome to the one-stop shop for any and all BILC assets.
Click on any of the menu items on the left to get started!
Do indent the following paragraphs, excluding the first.
Welcome to the one-stop shop for any and all BILC assets.
Click on any of the menu items on the left to get started!
Do not indent the first paragraph.